I am Trouble | 2020 | Branding, Typography
I am Trouble is an outdoor and sporting goods company that started in 2020. They sell products like knives, eyewear, backpacks, footwear, and many more. Check out — iamtrouble.in
According to the client, they wanted the logo to depict ‘trouble’, and look quirky + unusual. Hence, we went along with the color combination of yellow + black which we often see on trouble signs while traveling.
The visual below shows the final logo for the brand in both its primary colors.


The font used is DELIRIUM NCV and has been modified for the logotype.

The titled O was the final touch to the logotype to fill in for the quirkiness!




Branding + Collaterals: Jayshree Ramgarhia
Client: iamtrouble.in