Finq | 2020 | Branding
Finq is an all-in-one app where in you find a chemist, food from a home chef, stationery, street food, and restaurants right in your discover feed. They offer pickup, delivery, and multiple offers to the customer.
The brand earlier was named ‘Yelo’ and when they were asked to change the name, a new logotype was required. During my time at Sparklin, I was allowed to work on the logotype which would go along with the already designed symbol.
Below is the final logo for FINQ with the three dominant colors of the brand.
Note: The company is no longer functioning. The project has been shared for the learning and experience I received.
The logotype uses the font Poppins which has been modified to work along with the characteristics of the symbol. Below is the design of the safe space to create a clear area around the logo and the unit measurement.
Below are a few brand collaterals I worked on: stickers, pole branding, leaflets, ids, letterhead, envelopes, and more.
Branding of the logotype: Jayshree Ramgarhia
Brand collaterals: Jayshree Ramgarhia
Supervision: Mayank Barolia
Client: Finq